For a full A-Z of designers please head to 'designers' in the top navigation. Shopping Buy the latest drops and collections from London Fashion Week designers now.
Sounds From brand curated playlists to thought-provoking podcasts and more. Twice a year during the months of February and September, London Fashion Week puts fashion in the spotlight and celebrates it with Londoners, fashion lovers, buyers and media.
Organized by non-profit organization, the British Fashion Council, together with sponsors such as Mercedes-Benz, the London Fashion Week presents collections from over designers to an international audience, through hosting catwalk shows, designer showrooms and static presentations.
During each LFW, an estimated million pounds worth of orders are placed. After 18 months of uncertainty, London Fashion Week will take place in a hybrid physical and digital format in September. During the pandemic, the biannual event took place mostly online, with just a handful of real-life catwalks on the schedule that came with stringent social distancing measures.
Read on for everything you need to know about London Fashion Week this season and how you can get involved. Traditionally, the aim has been to give designers the opportunity to showcase their new collections ahead of when they will be available for purchase. This allows buyers and editors to see what brands have planned for next season and identify the key trends and pieces that influence which clothes we see in shops, on websites and in magazines.
London is the second fashion week in a series of four major city events, preceded by New York and followed by Milan and Paris. This year, some events will take place on Thursday 16 September, but the shows themselves — which usually last no more than 10 minutes but almost always run late — begin on Friday and will continue over the weekend, concluding on Tuesday 21 September.
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